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About CUMULUS MEDIA 

 

CUMULUS MEDIA (NASDAQ: CMLS) is a leading audio-first media and entertainment company delivering premium content to over a quarter billion consumers every month — wherever and whenever they want it. CUMULUS MEDIA engages listeners with high-quality local programming through 428 owned-and-operated stations across 87 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, the Olympics, the GRAMMYs, the American Country Music Awards, and many other world-class partners across nearly 8,000 affiliated stations through Westwood One, the largest audio network in America; and offers listeners a dynamic network of popular podcasts that define culture with original content and commentary on today’s world. CUMULUS MEDIA provides advertisers with local impact and national reach through on-air, digital, mobile, and voice-activated media solutions, as well as access to integrated digital marketing services, powerful influencers, and live event experiences. CUMULUS MEDIA is the only audio media company to provide marketers with local and national advertising performance guarantees. For more information visit www.cumulusmedia.com.


Director of Marketing & Promotions

Department: Promotions/Marketing
Location: Indianapolis, IN

Cumulus Media | Indianapolis is searching for an experienced Director of Marketing & Promotions. The Director will be responsible for the overall brand marketing strategy for six radio stations and handle day-to-day promotions director duties for two radio stations. The Director will work cross departmentally to plan and execute marketing and promotional programs designed to drive ratings and revenue through listener-focused promotions and client-focused sales campaigns.

Key Responsibilities:

• Oversees the ideation and creation of revenue generating programs and custom solutions for our clients to drive revenue.
• Oversees proper execution of station events, promotional project management, time lines and promo liner inventory.
• Identifies, recruits, coaches and leads department to stay on top of all projects.
• Works directly with Programming and Sales to find marketing and revenue generating opportunities for each station.
• Works directly with local media and community organizations to create mutually beneficial campaigns.
• Oversees creation of marketing campaigns including print, TV, direct mail.
• Coordinates and attends client meetings with sellers and sales managers as needed to plan events and event logistics.
• Collaborates with multiple departments to create and execute promotions such as remotes, events, van hits and other street team activities from start to finish.

• Prepares contest rules, waivers, and release forms for on air, digital, social media and other contests.

• Supervises prize inventory and manages contesting on-air, online and on-site at events.

• May coordinate and oversee on-site appearances, remotes and events.

• May be responsible for all winner prize fulfillment and release forms.

• Must be available evenings and weekends

• Support Sales Department with proposal creation, information gathering and other sales related materials.

• Attend client meetings as needed.

• Drives promotional vehicles.

• Special projects as assigned.

Qualifications:

  • Minimum 3 years of successful promotions/marketing experience.
  • Ability to multi-task and the discipline to focus on what is the highest and best use of your time.
  • High work standards and degree of attention to detail.
  • Creative and strategic decision maker and problem solver.
  • Project management from start to finish; assumes responsibility & accountability for assignments and tasks.
  • Actively listens; clearly and effectively conveys information; demonstrates effective business writing skills; shows excellent grasp of grammar.
  • Exhibits good interpersonal skills; collaborates with others; maintains composure when faced with difficult situations and personalities.
  • Excellent verbal and written communication skills with air staff, departments and clients.
  • Skilled creative copy-writer.

What We Offer:

  • Competitive pay
  • Professional growth and career path
  • Focused, responsible and collaborative work environment with the ability, to ask “what if” and try innovative solutions
  • Medical, Dental & Vision Insurance coverage
  • 401K with company match to plan for the long-term
  • Paid Vacation & Holidays

We Are: Cumulus | Indianapolis currently features six radio stations in the Indianapolis area and surrounding counties: Active Rock 93.9 WNDX-FM, Country 95.5 WFMS-FM, CHR 99.5 WZPL-FM, Classic Hits 104.5 WJJK-FM, Hot AC 107.9 WNTR-FM and Sports 1430 WXNT-AM. The cluster of six radio stations reaches thousands of listeners on a daily basis.

 

For immediate consideration, please visit: www.cumulus.com/work-here/

For more information about Cumulus Media, Inc., please visit: www.cumulus.com

 

 

Cumulus Media, Inc. is proud to be an Equal Opportunity Employer (EOE)

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